For its sixth consecutive year, Jennie-O Turkey Store displays its float in the Macy's Thanksgiving Day Parade.
For its sixth consecutive year, Jennie-O Turkey Store is displaying its float, The Big Turkey Spectacular by Jennie-O, in the Macy's Thanksgiving Day Parade on the morning of Nov. 27, 2025. Shaggy, a multiaward-winning songwriter and producer, is set to perform a mashup of his most popular songs on the Jennie-O float this Thanksgiving.
"I'm excited to bring some island vibes to the Macy's Thanksgiving Day Parade atop the Jennie-O float," said Shaggy. "It's my first time taking part, and I'm looking forward to kicking off the holiday season with great music and good energy for all the fans out there and tuning in from home."
Spanning 36 feet in length, 25 feet wide and standing 24 feet tall, The Big Turkey Spectacular by Jennie-O made its debut in 2020. Adorned in the brand's signature gold and green, the float has more than 200 pounds of glitter, capturing the festive spirit in every detail.
The turkey's tail feathers span 25 feet across and rise two stories high, crafted from enough steel tubing to cover the length of a regulation football field. These towering feathers aren't just for show -- they're engineered to release bursts of confetti during the Parade.
Crowning the spectacle is the motion-activated top hat that reveals a surprise: baby turkeys, known as poults, pop out to greet the crowd. This larger-than-life float is a must-see in this year's Parade.
"We're thrilled to celebrate our sixth consecutive year in the iconic Macy's Thanksgiving Day Parade," said Kim Anderson, senior brand manager of the Jennie-O brand. "This season is always a special one for us, and teaming up with legendary artist Shaggy will bring an exciting new twist to our beloved float. The Big Turkey Spectacular will be unforgettable yet again this year!"
Audiences nationwide can watch the 99th Macy's Thanksgiving Day Parade only on the official telecast on NBC and Peacock, broadcast starting at 8:30 a.m. in all time zones.