And Trump is a very successful LIAR.

In fact he is one of the biggest Liars in the history

of the entire universe.

But where did he learn it all?

How did Trump become such a successful liar?

Adolf Hitler wrote about the "big lie" technique

in his 1925 manifesto, Mein Kampf, though the phrase has also been

inaccurately attributed to his propaganda minister, Joseph Goebbels.

Hitler wrote that people are more likely

to believe a colossal falsehood than a smaller

one. He reasoned that the average person is likely to tell only small lies

and would not have the audacity to "fabricate colossal untruths," thus

assuming others would not have that "impudence" either.

A key part of the "big lie"

is the idea that it must be

constantly repeated.

A U.S. psychological profile of Hitler from around 1943 noted that his

strategy was to "never admit a fault or wrong"

and to repeat lies frequently

until people believed them.

The Nazi "big lie" in action

The Nazi Party used this tactic to convince Germans of

falsehoods that served their agenda.

The Nazis blamed European Jews for Germany's defeat in World

War I, promoting the false claim that they had betrayed the country from

within.

They used persistent, emotionally charged propaganda, combined with

censorship, to fuel antisemitism and turn the population against Jews.

By continuously repeating these false

claims across all media, the Nazis were

able to normalize lies and make them

seem believable.

Why the "big lie" works

Psychological research suggests there is a cognitive basis

for why this technique can be effective.

The "illusion of truth" effect: Studies have shown that simply repeating

a statement can make it seem more truthful, regardless of its accuracy.

Cognitive shortcuts: When faced with complex information, people often

rely on mental shortcuts. Familiarity with a statement, gained through

repetition, is one such shortcut that can be mistaken for truth.

Appealing to prejudice: The most effective "big lies" appeal to a listener's

existing biases and emotions, rather than logic or facts